Tag: audience

How to use Hangouts to Promote Your Brand

NFL Safety Chris Harris using Hangouts On Air
NFL Safety Chris Harris using Hangouts On Air

The playoff season in American football is a great time for sports fans. The number of teams left in competition has been whittled down and fans must choose another team to advance. Since there are left teams left in the mix, there is more common conversation to be had amongst co-workers and friends.

A safety from one of the teams that didn’t make it this year, Chris Harris, of the Detroit Lions, decided to use his downtime as an opportunity to engage his followers and help create a positive image for his brand.

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How to Conduct a Survey with Results

Any campaign usually has a call to action, whether it is to get a customer to purchase a product, to generate a lead or to engage your followers with social media. The toughest part of these campaigns is their purpose and that it to generate results.

Surely, if you spend even the smallest amount of time on the Internet, you are getting bombarded left and right being asked to “fill out a survey.” Businesses use these to gauge their performance and measure their progress as well as individual components of their products and services.

If there is information that you are interested in obtaining, you need to incentivize your participants. Hokey things like a free desktop background or a ring tone may have sounded good 7 years ago, but they are unlikely to drive results.

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