How to Conduct a Survey with Results

Any campaign usually has a call to action, whether it is to get a customer to purchase a product, to generate a lead or to engage your followers with social media. The toughest part of these campaigns is their purpose and that it to generate results.

Surely, if you spend even the smallest amount of time on the Internet, you are getting bombarded left and right being asked to “fill out a survey.” Businesses use these to gauge their performance and measure their progress as well as individual components of their products and services.

If there is information that you are interested in obtaining, you need to incentivize your participants. Hokey things like a free desktop background or a ring tone may have sounded good 7 years ago, but they are unlikely to drive results.

Continue reading How to Conduct a Survey with Results

12+ Questions about how people use Google+ Hangouts

Over the last few weeks I have started a number of pages on Google+ to test out different things and try to connect different types of niche audiences. I have enjoyed the opportunity to bring others together and watch some great things happen.

Over the course of the last few months I have been paying particular attention to the way that people use certain features of Google+. One of those all-important features in the Hangout feature. Yes, we have had Skype, Facetime, MSN and even NetMeeting to do face-to-face conversations from around the globe, but traditionally these were only done with people we had already established relationships with. Google has given the online world the opportunity to connect with virtually anyone with a webcam and a microphone and the results have been simply amazing.

In an effort to learn more about how users utilize this component and the features within it, I set out to conduct a survey much like the one I did previously (see Google+ in Numbers) to find out exactly what users are doing. I want to extend a very personal thank you to all of the users that participated in the survey. Without your valuable time, there would be no results to publish. So without further adieu…

12+ Questions about how people use Google+ Hangouts
You can find the original survey by clicking here. Click the image after each question to see the full breakdown of results for that question.

Continue reading 12+ Questions about how people use Google+ Hangouts